OutKast – Hey Ya!
OutKast – Hey Ya! (2000)
Directed by: Bryan Barber
Hey Ya! by OutKast, released in 2003, is one of the most iconic tracks of the early 2000s. Blending funk, pop, and hip-hop, the song became a crossover smash. Directed by Bryan Barber, the music video is styled like a retro TV performance, with André 3000 playing multiple band members in a Beatles-inspired setup. Trivia: “Hey Ya!” won a Grammy and is widely credited with redefining genre boundaries in mainstream music.
