About AltSounds TV


AltSounds | Discover Great Music

Born from the creative pulse of Chris MUG5 Maguire in the rhythmic heart of Washington D.C., 2004, AltSounds started as a beacon for the unsung. MUG5, hailing from the music-rich lands of Wales, launched the original platform initially as a megaphone for his brother’s band. It quickly transcended its roots, evolving into a sanctuary for the raw, the undiscovered, and the legendary.

In its first act, AltSounds bloomed alongside the digital renaissance of Myspace, carving out a niche for artist promotion. We offered a digital stage for artists, boasting an extensive library of tracks, peppered with exclusive tunes that couldn't be heard anywhere else. This was more than a website; it was a revolution in user experience and artist exposure.

As the tides of music consumption shifted, so did we. AltSounds 2.0 saw its rebirth in Wales, with MUG5 setting up Screamadelica Studios in Cardiff Bay. The blog era was dawning, and we embraced it, morphing into a hub of journalistic fervor. Album reviews, concert chronicles, festival journeys – our global team of over 50 passionate writers brought the music world to our readers’ fingertips. Jack Stovin, a UK native, joined the ranks, infusing the platform with his social media savvy, eclectic musical taste, and unparalleled work ethic.

AltSounds' narrative is a tapestry of triumphs. We've had hundreds of millions of eye balls grace our stage, covered high-profile events, and shared conversations with musical icons like Yoko Ono, Slash, Wayne Static, The Lemonheads and so many more. 

AtSounds: New York CIty
Proudly Headquartered in New York City's East Village

AltSounds TV was conceptualized in the creative crucible of Riot Creative Agency studios in New York City. The essence was simple yet profound: a platform where the music speaks, and the audience immerses without effort. Carefully curated in New York City and Amsterdam, AltSounds became a haven for discovering weekly musical gems across all genres.

2017 marked another milestone with a sleek redesign, optimized for mobile devices and enhanced user experience. Our audience, a dedicated collective, appreciates our stand against the monotonous echo of templated blogs. We're not just a site; we're a movement, celebrating the unique, the bold, and the new.

AltSounds stands as a testament to the resilience of independent music journalism and curation. For 20 years and counting, we've been the defiant voice in a crowded digital space, continuously evolving, never compromising. Our platform is a tribute to those who breathe music, serving up fresh, exhilarating musical curation that resonates.

Introducing AltSounds TV – where music isn't just heard, it's felt. Discover, indulge, and be part of the music revolution.

AltSounds: Because Music is Our Rebellion.